Listening seems to have become the new reading and never before has the headphones been so popular. The Christmas Gift of the Year 2012 are a symbol for the mobile and always-online trend where new digital services raises fast and rapidly changes earlier consumer behaviour.
Today we have access to music, video, news directly in our smartphones, tablets, laptops, PC’s or MP3 players. We can consume anything at new places and around-the-clock. Headphones are a key driver for utilizing the new technologies and they make it much easier to use the time spent going from A to B much more efficient.
The Christmas Gift of the Year 2012 is headphones. The headphones fill multiple purposes and becomes a part of contemporary lifestyle. They are a symbol of today.